friendlyway classic 32 straight

Project Description

The “all-in-one” customer loyalty system for the retail trade. Never before have customer loyalty systems been so attractive and so compact: the friendlyway classic 32 ST is a true experience with its 32″ display, the seamless PCap Multitouch, the integrated 80 mm printer and the barcode reader, above all “loyalty”applications

The huge 32″ display with the latest Multitouch technology and the elegantly integrated options make the classic 32 ST a real eye-catcher in your store business. The unmistakable shape and the appealing premium design invite your customers to dedicate themselves to their very special customer loyalty system.

Check your point status, print vouchers, use discount campaigns, fill out new applications – you will be amazed at how much fun it is now for the user to use your customer loyalty system in the store business.

Each unit is manufactured and equipped according to your wishes. The extensive selection of options makes it possible to expand the functions of the terminal exactly according to your requirements. The entry-level multi-touch screen, barcode reader, the 80 mm receipt printer and the high-resolution webcam are particularly popular.

This makes the friendlyway classic 32 ST a system that meets all your modern requirements and completes every ambience through design and elegance.


  • Design Classics. Made entirely of aluminum and glass
  • Highest processing quality
  • Fits in any ambience
  • Only 4.7 cm deep, despite 32″ display and numerous options
  • Foldable base plate, easy to transport, and especially suitable for use on trade fairs
  • Customizable by foil bonding
  • Designed in Germany, Manufactured according to ISO 9001


Customer Service
  • Best presentation of your content via the bright 32 inch display with brilliant picture reproduction
  • Perfect as a complete system for your events and trade fairs
  • Customer surveys and opinion surveys can be implemented quickly and easily via the touchscreen
  • Design your very own terminal with our numerous additional options
  • Image enhancement through the use of state-of-the-art technology in an exclusive design
  • Fits in every ambience and can be combined with all styles
  • Long-term use of your system, thanks to the high-quality and stable processing possible


Application Examples
  • Product and information presentation
    Active and passive product presentation with optional operation by the user.
  • Measuring terminal
    Expansion of the trade fair presence through modern information systems.
  • Internet terminal
    Internet access in public areas via tamper-resistant hardware and software.
  • Employee Information System (EIS)
    Output of company-internal information for employees.
  • Customer information system in the entrance area
    Output of information for visitors and customers.


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